Birla
Sun Life Insurance pioneered the unique
Unit Linked Life Insurance Solutions in
India. Within
4 years of its launch, BSLI has cemented
its position as a leading player in the
Private Life Insurance Industry There
has been focus on Investment Linked Insurance
Products, supported with protection products
to maintain leadership in product innovation. Multi
Distribution Channels- Direct Sales Force,
Alternate Channels and Group offering
convenient channels of purchase to customers. Web-enabled
IT systems for superior customer services. Corporate
governance and a high degree of transparency
in all business practices and procedures. First
to have an operational Business Continuity
Plan. Strong
fundamentals based on the Aditya Birla
group's local insight and Sun Life financials's
global expertise.
Birla
Sun Life Insurance pioneered the unique
Unit Linked Life Insurance Solutions in
India.
